Minecraft : Legends
To celebrate the launch of Minecraft: Legends, EYstreem appeared to host an event at the Microsoft Experience Center, Sydney, where he signed posters, took photos and played with excited fans to build hype in the game release.
CAMPAIGN DELIVERABLES:
- EYstreem Attendance for 1 hour
- 1x Instagram Post with 3 Photos
- 3x Short Form Videos
Estimated Reach: 2M+ Impressions
Microsoft: EYstreem Event
To increase foot-traffic in the Microsoft Experience Center, Sydney, to bring interest and attention to new Microsoft products, SPM and Microsoft hosted an all-day EYstreem Appearance Event during the school holidays.
EYstreem took photos and played Minecraft with families throughout the day and hosted an engaging Q&A segment.
CAMPAIGN DELIVERABLES:
- 1x Instagram Post
- 3x Instagram Stories
- 2x YouTube Video Integration
Estimated Reach: 3M+ Impressions
Minecraft: Dungeons Activation
In further celebration of the launch of Microsoft’s latest video game release,
Minecraft: Dungeons, a mural was painted on the high visibility street-side of the popular Australian shopping center, Melbourne Central to build excitement and interest in the game release.
CAMPAIGN DELIVERABLES:
- 1x Instagram Post
- 1x Instagram Story
- 1x TikTok
- 1x YouTube Short
Estimated Reach: 1M+ Impressions
Minecraft: Live Broadcast
Each year, Microsoft holds an annual live-streamed event where they announce new features and updates being added to their game: Minecraft.
In 2021, EYstreem worked with Minecraft: Live to create an engaging segment highlighting the new tools Microsoft was added for creators on the Minecraft platform to encourage viewers to participate in Microsoft’s Minecraft creator ecosystem.
Estimated Reach: 12M+ Impressions
Our Socials
EYstreem
EYreacts
Firelight
Milo and Chip
Chip and Milo
